Diligent Marketers with Obsession for Details

Diligent believes that every business can keep growing digitally.

We help companies make more money through diligent PPC advertising, web analytics & conversion-rate optimization.

We help educate, fuel, and build long-lasting relationships with the clients we work with.
Oh, and we make sure to have a lot of fun while we kick ass.

Nemanja Šišović

PPC Account Strategist

Nemanja’s coworkers call him “dad”.

They say he is a true ray of sunshine, which doesn’t surprise us since the man really loves summer and getting that vitamin D. He makes the best instant coffee in the office and he is always willing to make coffee for all of his co-workers who are in need of a caffeine rush.

Nemanja likes to use sweet talk when talking to us, so he calls all female co-workers “ Srce “ (heart) and all male co-workers “ Lepi” (handsome).

His co-workers love his sense of humor and they say he brightens their days. They describe him as a “ Simple man with high standards.”

Nemanja is very hardworking and we’re happy to have him.

Nemanja Šišović

PPC Account Strategist

Aleksandar Bogdanović

PPC Account Manager

Aleksandar Bogdanović

PPC Account Manager

Aleksandar is a hardworking PPC account manager by day, and a passionate gamer by night!

Aleksandar’s future wife needs to include making sarma (traditional Serbian meal) in her vows if she’s serious about marriage. He’s not joking, we followed up on that.

He has a tattoo of a beer glass with two barley twigs and hops on his leg. There’s also a text saying, “Life is short, fill it up.” He says he loves basketball as much as he loves beer (pinky swear).

Do you believe him? We do because he’s such a wholesome guy!

Jelena Nestorović

PPC Account Manager

Our Jelena is a strong and independent woman. She aims for her goals and doesn’t let anyone get in her way to success. Jeca and her husband Branko are true couple goals and we consider Branko a part of our Diligent family too.

She graduated University of Defectology, and she is in love with statistics and data.

When we play Settlers of Catan, she gets quite competitive and set on winning, which usually results in her winning the game.

Jelena Nestorović

PPC Account Manager

Sanjin Matić

PPC Account Manager

Sanjin Matić

PPC Account Manager

Sanjin is amazingly communicative, highly personable, steady, and always on time – all qualities that any PPC Specialist should aspire to! Sanjin is also a proud new father who loves spending quality time with his family. Besides loving dogs, Sanjin is an outstanding cook, perfecting many recipes. His enthusiasm for work and life is contagious and makes it easy for everyone around him to see why he has become such an invaluable asset to the team! 🙏

Nevena Čolić

PPC Account Manager

Even though she’s working in PPC today, Nevena has an abundant history of interests and jobs! She graduated from the Faculty of Philology in Serbian language and literature. She was a professor and journalist and loves writing and reading. Nevena even wrote a monodrama. How amazing is that?!

Nevena entered the world of marketing through copywriting. She’s a creative soul, who loves humor, new ideas, and a proactive learning environment. And she’s always ready for a challenge, and that’s why today is a great PPC manager. World, bring it on! Nevena is ready for ya.

Nevena Čolić

PPC Account Manager

Pavle Đurić

PPC Intern

Pavle Đurić

PPC Intern

Pavle is a talented PPC Intern, and it’s no surprise why he wins almost every beer pong game – he has a dedicated table in his home, which he even brought to an office party. Despite loving his neighborhood Vračar, Pavle can’t help but feel frustrated by the chaotic and crowded parking situation. But he is known for his good mood and positive attitude, even when things don’t go according to plan. He is going to be an outstanding PPC Executive one day!

Luka Banović

Head of Web Analytics

Besides enjoying coffee, beer, and whiskey, Luka would love to produce his beer one day. We know he’ll do great because we see him give a 💯% every day. As both a PPC and Web Analytics Specialist, Luka has a reputation for taking up and trying new things all the time. Did you know he tried three colleges and seven different sports? A true go-getter, we’re so proud to have him. You know Luka is somewhere in your surroundings if you hear a zingy ‘Yep!’

Luka Banović

Head of Web Analytics

Luka Stefanović

Web Analytics Specialist

Luka Stefanović

Web Analytics Specialist

Luka is working hard to grab his Bachelor’s Degree in Informatics and fulfill his dreams of becoming a programmer one day. His favorite downtime activity and partner at work is – the computer! Also, let’s not call this a coffee break but a fancy Irish whiskey break because that’s Luka’s favorite beverage. He likes the outdoors (especially when it’s cold) so much that his interest goes outside of this world and into outer space. So, we expect to see Luka doing something related to astronomy quite soon. Meanwhile, he’s slaying his internship at Diligent with the support of his childhood friend and our awesome colleague – Luka Banović!

Aleksandar Šaljić

Web Analytics Specialist

Aleksandar is one of our diligent team of specialists in the Web Analytics department. Before doing WA & Conversion Tracking, he worked in a bar but also owned a bar! He even worked on TV. Hello, multiskills! He exercises every day and eats boiled chicken and rice (even though he dislikes them both). We praise this type of discipline and dedication – it’s genuinely virtuous! He’s the same with his work, crunching up numbers & analytics stats 📊 Aleksandar loves reading and challenging his perspective through reading and watching movies. Such a wholesome dude 🙌

Aleksandar Šaljić

Web Analytics Specialist

Milan Janković

Web Analytics Intern

Milan Janković

Web Analytics Intern

Milan is a Web Analytics Intern with an outgoing personality, a warm smile, and a generous attitude. After graduating from the Police Academy, he gave up his dream of becoming an inspector to pursue his interest in web analytics. Lucky for us – he is such a quick learner. 🤓 Milan’s welcoming nature makes him popular among colleagues at work. Despite his busy schedule and finishing his master’s degree, he always makes time for leisure activities and hobbies.

Jovana Božić

Head of CRO

Jovana is the angel child of the office. We barely notice her, because she is so quiet and task focused.

In her free time you can find her watching Marvel movies and drinking dark beer.

There is nothing juicy to write about Jovana. Seriously.

God bless her soul.

Jovana Božić

Head of CRO

Milica Terzić

CRO Content Team Leader

Milica Terzić

CRO Content Team Leader

Milica is truly the Mother of Authenticity. She pours her heart and soul into everything she does.

You can see her eyes start to sparkle with joy whenever she gets a task to do research. And then she transforms into a busy bee and nails that research so hard!✨

Milica has seven tattoos. One of the freshest ones is a red dragon on her arm. And oh boy, she gets asked about the tattoo artist, like, a lot. She doesn’t mind. Just vibin’.

She also loves analog photography. Her Instagram profile looks like an exquisite art gallery of beautiful retro motives.

Katarina Pučijašević

CRO Content Specialist

Katarina is our content ball of fire! We almost don’t believe she isn’t a native English speaker because her ability to talk with every accent keeps us forever entertained. When she’s not acing her tasks, Kat loves immersing herself in gothic fiction – books, TV shows & movies full of darkness and glitter. She loves breaking down the plot and characters, and we totally love that for her. The team recognizes Kat by her impeccable style and how much the camera loves her! It must be because she doesn’t believe in being overdressed! We nicknamed her Kat, which is funny because it sounds exactly like her favorite animal 🐱.

Katarina Pučijašević

CRO Content Specialist

Luka Nikolić

Head of Design

Luka Nikolić

Head of Design

Luka is the Del Boy to Rastko’s Rodney. A hipster version of Del Boy of course. They’ve been best friends for 7 years now. (Not sure which one of them broke a mirror seven years ago).

When they’re not hanging out, they are playing Super Smash Bros. Luka thinks he is the best Little Mac player there is, but Rastko claims he will never beat his Jigglypuff.

He is a very silent soul until somebody sets him off or we’re playing a game where he has to keep quiet.

Known for always giving the best advice, but nobody ever listens to him. When it turns out he was right, you won’t ever hear him say ‘I told you so’.

Mirna Salonski

CRO Designer

Meet Mirna – the authentic artist of the Diligent team. Besides graduating from the Academy of Arts, our CRO designer finds her perfect working conditions in chaos! Creative chaos – as true artists would. It doesn’t make her any less productive or spotless in her work, but the exact opposite – it’s her power feature.

Serious about her work, but Mirna is that joking and humorous colleague. She enjoys making jokes about the world surrounding her as much as herself. Now that’s an awesome trait.

Always with a smile and a tune in her head, Mirna is whistling along. Luka N. is her team lead, and they’re a duo of invincible designers who can’t be tamed!

Mirna Salonski

CRO Designer

Ivana Babić

Project Manager & Scrum Master

Ivana Babić

Project Manager & Scrum Master

Ivana is on the finish line of getting a Bachelor’s Degree in Project Management. Besides that, she’s completed several interior design courses, which is why family and friends often turn to her for advice, help, or ideas regarding their home upgrades.

Ivana also enjoys spending time outside, in nature, hiking, or traveling abroad.

When she was a kid, Ivana constantly fell and got injured, leaving her with a couple of scars. But, points out she’s not the only one to blame – her older brother had creative ideas that often led to these mishaps.

Luckily today, they work in perfect synergy. ☯

Miloš Radanović

Chief Financial Officer

Our sole mission is to keep Miloš happy.

When we played a game called Mafia, nobody dared to kill him. You wouldn’t want to enrage the person who signs your paycheck, right? (But on the other hand, our CEO Igor was killed every time. Definitely something to think about).

Miloš has a brilliant detective mind. During the game, he went all Hercule Poirot on us and figured out who’s Mafia every time.

His archenemies are office printer and paper drill. He is so easily spooked, and that means that working in the same office with him is always super fun. Also, he’s an inexhaustible source of funny Youtube videos.

Miloš Radanović

Chief Financial Officer

Igor Babić

Founder and CEO

Igor Babić

Founder and CEO

You might wonder what is a guy in his twenties wearing an oversized shirt doing at the position of CEO right?

We wondered the same thing – but those looks truly deceive.

What you don’t know is that Igor is a huge fan of “House of Cards”, is terrified of horror movies and completely obsessed with Formula 1.

If you ever catch him looking off into the distance, it’s either because he’s hungry or thinking of new PPC tricks.

PPC tricks that help your business grow digitally.

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