Performance marketing for motorcycle & e-mobility brands
Motorcycles and e-mobility are high-ticket, high-consideration, and often a brand-new category with no search demand yet. We create the demand, capture it, and build the tracking underneath, so a launch scales on numbers you can trust.
Where motorcycles & e-mobility accounts are won or lost
Selling a motorcycle or a premium e-scooter online is a long, deliberate purchase, and launching a new e-mobility category means the demand does not exist to be searched for yet. Winning it takes creating demand on social, capturing it on search, and a funnel measured properly across a long consideration window.
A new category has no search demand
When you launch something the market has never searched for, Google has nothing to match. We led with Meta to create the demand and used Search to capture it once it existed, instead of pouring budget into queries nobody was typing yet.
High-ticket, high-consideration purchase
Nobody impulse-buys a motorcycle or a premium e-scooter. We separated cold acquisition from remarketing and measured the whole path, so the long research window was read properly rather than judged on a last click.
Direct-to-consumer from a dealer heritage
Moving an iconic brand into selling online is as much a funnel and tracking problem as a media one. We built the tracking, fixed the checkout, then scaled the spend against numbers we could trust.
The same four moves, in the same order
A motorcycles & e-mobility account is different to optimize, but the system that makes it profitable is the one we run on every vertical.
Fix the measurement first
Before a dollar moves we make the tracking honest: server-side where it counts, the real conversion actions, GA4 and Google Ads agreeing. In motorcycles & e-mobility, that is what stops you optimizing toward numbers you cannot trust.
Structure by profitability
We rebuild the account around what actually makes money: brand and non-brand split, hero products, markets and segments separated, so budget concentrates on what converts.
Test creative on data
Ad creative and copy run as a pipeline, not a one-off. The winners are found on evidence and the spend follows them, across Google and Meta.
Scale what holds
We grow the channels that stay efficient and protect the ones carrying the account, reviewing by segment so scale never outruns profitability.
The whole funnel, and what you get
The acquisition, the feed and the measurement as one system, plus exactly what lands on your account every month.
Every channel that matters, under one roof
One team across the ad platforms and the measurement stack, so nothing falls between the tools.
MV Agusta
An icon's move to direct-to-consumer and a from-zero e-mobility launch across Europe, run on both Google and Meta.
Motorcycles & e-Mobility, answered
Do you have experience with motorcycles & e-mobility specifically?
Which platforms and services do you run for motorcycles & e-mobility brands?
How quickly will we see results?
Do I keep ownership of my accounts and data?
Other industries we know
See what is hiding in your motorcycles & e-mobility account.
Request a Due Diligence Audit. We go through your advertising, tracking and feed, and show you exactly where spend is leaking and where the profitable growth is. Free.
Get your free Due Diligence Audit