Ready to Boost Your Facebook Ads Copy Game?

Check out our ultimate Facebook Ads Copy template. 3+ years of crafting & perfecting. Over 10K campaigns written & uploaded.


    Ready to Boost Your Facebook Ads Copy Game?

    Check out our ultimate Facebook Ads Copy template. 3+ years of crafting & perfecting. Over 10K campaigns written & uploaded.

    In This Template, You’ll Get:

    Easy to Use Guide

    This Template is adequate for all levels of expertise, from beginners to experts. It offers specific fields to fill in and character counters that save time and energy in the long run. Never exceed character limits again.

    All-encompassing Approach

    No need to create new ad copy from scratch. Simply use our template and copy-paste the Campaign type for the adequate ad copy and you’re ready to start writing ads. Keep everthing neatly organized at all times.

    Process Accelerator

    The Template is adapted to Facebook Ads so that you can create multiple types of ads effortlessly. The template presentation is also perfect for client meetings – no additional resources are needed!

    Get The Essential Facebook Ads Template For Ultimate Performance

    Resources Breakdown

    2 Sheets With Specific Facebook Ad Types

    This template has two variations – single image and carousel ad type. We included instructions and guidelines on writing both for high click and conversion effect.

    Additional Instructions & Checklist

    Use our short and informative Checklist to cover all the critical steps. We encourage you to write the required ad copy first, then focus on the additional variations that can be tested.

    Bonus content: How to Write Effective Facebook Ads

    There are three core elements to every highly profitable and effective ad:

    1. Keywords Are Present In Ads

    Make sure the main keywords are present both in the headlines and primary text s to ensure that the ad is relevant.

    This practice will:

    – Grab the user’s attention

    – Make the ad more relevant

    – Make the ad clearer

    And what will that do in return? Provide better conditions for higher CTR and effective ads.

    2. Ads Match User Intent

    Once the ad grabs the user’s attention, the ad copy must call the user to click the call to action. The ad copy must mirror the user’s intent and provide information that aligns with their stage of the funnel and product awareness.

    5 ways to mirror the user’s intent are:

    – Ask a question based on the specific keyword

    – Provide answers based on the specific keyword

    – Offer product benefits related to the user’s intent

    – Give relevant Call to Action aligned to user’s intent

    – Send users to landing pages relevant to the keyword

    3. Ads Are Tested and Optimized

    Finally, the job of the ad copy is to attract clicks and lead users to the landing page. In order to achieve a higher CTR, we must have a strategy in place and decide how the ad copy will be structured.

    So let’s see how to ensure good results:

    – Create a testing plan

    – Monitor ads performance

    – Optimize ads based on the winners

    Within this free Facebook ad copy template, you’ll get a good overview of your structure. Don’t forget to test different approaches and optimize based on the results!

    Word From Our Experts:

    Milica Terzić

    Content Team Leader

    The Facebook Ads Template reminds me to develop multiple variations and consider testing. The carousel version is our newest addition, and it is beneficial when you need to send the Facebook card copy to designers so they can adapt the banners. Having a neatly organized ad copy helps everyone deliver their part of the work in time and without confusion.

    Katarina Pučijašević

    Content Specialist

    Character counters are my favorite part of the Facebook Ads Template. Even though the length is more of a recommendation, it still helps me deliver the best possible ad copy structurure. All in all, very useful in my day to day work.

    Mila Gošić

    PPC Account Manager

    Facebook Ads Template helps us deliver the best ad copy solutions and upload them to Facebooks Ads without miscommunication or second guessing what’s what. Thanks to this template, we always get multiple ad copy variations for testing, which helps us find the best-performing ad in no time.

    Organize & Write Google Ads Extensions Without Skipping a Beat

    Request an Account Audit with 50+ dimensions checked

    We'll go over all your PPC accounts, conversion tracking, Web Analytics setup, and landing pages you're using in the account audit. You'll receive several doc files with audit outputs, prioritizing what we're suggesting to work on and our proposed timeline.

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      Thank You. What's Next?

      in 24h we contact you to schedule an intro call

      in 7-10 days after the call, we run audits and have the strategy ready

      in 100% chances, we find improvement opportunities